anthropic.com holds 65/100: rank 7 in panel
On 2026-08-26, anthropic.com scored 65/100, ranking 7th in a panel averaging 77.3.
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openai.com swung 20 to 55 across 26 probes
On 2026-08-25, openai.com scored 20/100, ranking last in a panel of 10.
wikipedia.org ranks 7 of 10 in panel visibility
On 2026-08-24, wikipedia.org scored 65/100, below the panel average of 71.3.
notion.so at 63/100: where the points went
On 2026-08-23, notion.so scored 63/100, trailing the panel average of 80.8.
github.com ranks 6 of 10 in panel on 2026-08-22
On 2026-08-22, github.com scored 80/100, ranking 6th in a panel of 10 sites.
vercel.com holds 93/100 — one signal short
On 2026-08-21, vercel.com scored 93/100, ranking 3rd in a panel of 10.
cloudflare.com leads panel at 100/100 — perfect probe
On 2026-08-20, cloudflare.com scored 100/100, topping a panel averaging 76.6.
hubspot.com ranks 4th at 90/100 in panel
On 2026-08-19, hubspot.com scored 90/100, ranking 4th among 10 sites.
shopify.com holds 80/100, rank 6 of 10 in panel
On 2026-08-18, shopify.com scored 80/100, ranking 6th in a panel of 10 sites.
stripe.com ranks 2 of 10 in panel with 100/100
On 2026-08-17, stripe.com scored 100/100, ranking 2nd in a 10-site panel.
anthropic.com ranks 7th in panel at 65/100
On 2026-08-16, anthropic.com scored 65/100, ranking 7th in a panel of 10.
openai.com ranks 10 of 10 in panel, score 20/100
On 2026-08-15, openai.com scored 20/100, ranking last in the panel.
wikipedia.org ranks 8th in panel with 65/100
On 2026-08-14, wikipedia.org scored 65/100, ranking 8th in a 10-site panel.
notion.so at 63/100: where the points went
On 2026-08-13, notion.so scored 63/100, ranking 9th in the panel.
github.com ranks 5th in panel at 80/100
On 2026-08-12, github.com scored 80/100, ranking 5th in a 10-site panel.
vercel.com holds 93/100 — one signal short
On 2026-08-11, vercel.com scored 93/100, ranking 3rd in a 10-site panel.
cloudflare.com tops panel with 100/100 score
On 2026-08-10, cloudflare.com leads a panel averaging 75.6/100.
hubspot.com scores 90/100 — strong visibility with a caveat
Hubspot.com achieves strong visibility with AI engines, yet needs concise answers under headings.
shopify.com at 80/100: visibility with room to grow
Shopify.com scores 80/100, showing strong visibility but needs improvements in schema and content structure.
stripe.com scores 100/100 — AI-ready and visible
stripe.com achieves full AI visibility with a perfect 100/100 score, ensuring its content is easily accessible to AI engines.
anthropic.com at 65/100: visibility challenges ahead
anthropic.com scores 65/100 with partial visibility, needing key fixes to improve AI-driven reach.
openai.com scores 20/100 — largely invisible
openai.com is largely invisible to AI crawlers, with key access issues and missing content maps.
wikipedia.org at 65/100: visibility issues to address
wikipedia.org scores 65/100 in AI visibility, hindered by missing llms.txt and JSON-LD schema.
notion.so at 73/100: visibility hindered by schema issues
notion.so scores 73/100 with partial visibility due to schema and llms.txt issues.
github.com at 80/100: AI-ready but schema-lacking
GitHub scores 80/100, showing strong AI visibility but lacking JSON-LD schema.
State of llms.txt — August 2026: 2 of the Tranco top-30 serve a valid file
Monthly fixed-cohort tracker: 2/30 Tranco-head domains serve a spec-valid llms.txt (6.7%). Down 373 domains vs the 2026-07-11 snapshot (375/5000).
vercel.com holds 93/100 — one signal short
vercel.com scores 93/100 with strong AI visibility but has a malformed llms.txt file.
cloudflare.com scores 100/100 — AI-ready visibility
Cloudflare.com achieves perfect AI visibility with strong signals across all core areas.
hubspot.com at 90/100: strong visibility with room to refine
hubspot.com scores 90/100 with strong AI visibility, needing concise answer capsules under headings.
shopify.com at 80/100: visibility strong but schema thin
Shopify.com scores 80/100 with strong AI visibility but needs richer schema for better content recognition.
stripe.com scores 100/100 — strong visibility confirmed
stripe.com achieves a perfect score, ensuring strong visibility in AI-generated answers.
anthropic.com scores 65/100: visibility gaps identified
anthropic.com scores 65/100 due to missing llms.txt and JSON-LD schema, affecting AI engine visibility.
openai.com scores 20/100 — largely invisible
openai.com is largely invisible due to server blocks and missing key files, impacting AI crawler access.
wikipedia.org at 65/100: AI visibility hurdles
wikipedia.org scores 65/100 on AI visibility, hindered by missing llms.txt and JSON-LD schema.
notion.so at 73/100: visibility hurdles
notion.so scores 73/100 due to malformed llms.txt and missing JSON-LD schema, impacting AI visibility.
github.com at 80/100: AI-ready but missing schema
GitHub achieves strong visibility with AI engines, but lacks JSON-LD schema on its homepage.
vercel.com holds 93/100 — one signal short
vercel.com scores 93/100 with strong AI visibility but a malformed llms.txt file.
cloudflare.com holds 100/100 — strong visibility confirmed
cloudflare.com scores a perfect 100/100 for strong AI visibility, meeting all core signal requirements.
hubspot.com scores 90/100 — strong visibility with minor tweaks needed
hubspot.com scores 90/100, showing strong AI visibility with room for improvement in content structure.
shopify.com at 80/100: AI-ready but needs schema work
shopify.com scores 80/100, showing strong AI visibility but lacking detailed schema and concise answer structures.
stripe.com at 100/100: strong visibility confirmed
stripe.com scores a perfect 100/100 in our GEO Pulse probe, demonstrating strong visibility and AI readiness.
anthropic.com at 65/100: visibility gaps to address
anthropic.com scores 65/100 with partial visibility; key improvements needed in structured data and content mapping.
openai.com at 20/100: largely invisible
openai.com scored 20/100, largely invisible due to access issues and lack of structured guidance for AI crawlers.
wikipedia.org at 65/100: partial visibility issues
wikipedia.org scores 65/100, with AI visibility hindered by missing llms.txt and JSON-LD schema.
notion.so at 73/100: partial visibility issues
notion.so scores 73/100 with partial visibility due to malformed llms.txt and missing JSON-LD schema.
GEO for AI Startups & AI Tools: How to Get Your Tool Named by AI
GEO for AI startups and AI tools: get your product named when buyers ask AI for the best tool in your category. The real SERP, a 5-signal audit, 3 fixes.
GEO for Cybersecurity Companies: Get Cited When Buyers Ask AI for a Vendor
GEO for cybersecurity companies: get named when buyers ask AI for the best security vendor. The real SERP, a 5-signal audit, and the 3 fixes in order.
GEO for HR Software: What Gets Your HR Tech Named by AI
GEO for HR software: get your platform named when buyers ask AI for the best HR tool. The real SERP, a 5-signal mini-audit, and the 3 fixes in order.
GEO for Marketing Software (Martech): Winning the AI Shortlist for Your Category
GEO for marketing software (martech): get your tool named when buyers ask AI for the best platform in your category. The real SERP, a 5-signal audit, 3 fixes.
GEO for Healthtech: What Gets Your Platform Named in AI Answers
GEO for healthtech: get named when a health system asks AI for the best platform in your category. The real SERP, a 5-signal mini-audit, and the 3 fixes in order.
GEO for Developer Tools: Get Named When Devs Ask AI for the Best Tool
GEO for developer tools: get named when devs ask AI for the best tool in your category. The real SERP, a 5-signal mini-audit, and 3 fixes in order.
GEO for Fintech: What Gets Your Company Cited by AI Answers
GEO for fintech: get named when buyers ask AI for the best provider. The real SERP (nobody owns it yet), a 5-signal audit, and the 3 fixes in order.
GEO for Membership & Community Sites: Getting Cited When Your Content Is Behind a Login
GEO for membership & community sites: get named when someone asks AI for the best community in your space. The real SERP, a 5-signal audit, 3 fixes.
GEO for Online Coaches: Getting Named When Prospects Ask AI for a Coach
GEO for online coaches: get named when prospects ask AI for the best coach in your niche. The real SERP, a 5-signal audit, and the 3 fixes in order.
GEO for Authors: What Gets Your Books Named When Readers Ask AI
GEO for authors: get your books named when readers ask AI what to read next. The real SERP, a 5-signal mini-audit, and the 3 fixes in order.
GEO for Newsletter & Substack Writers: Get Cited When Readers Ask AI What to Read
GEO for newsletter & Substack writers: get named when readers ask AI what to subscribe to. The real SERP, a 5-signal audit, and the 3 fixes in order.
GEO for Online Course Creators: How to Get Your Course Recommended by AI
GEO for online course creators: get your course named when learners ask AI for the best course on your topic. The real SERP, a 5-signal audit, 3 fixes.
GEO for CBD & Wellness Brands: What Gets Your Brand Named by AI
GEO for CBD & wellness brands: get named when buyers ask AI which brand to trust. Who ranks today, a 5-signal mini-audit, and the 3 fixes in order.
GEO for Mattress & Sleep Brands: How to Get Named on the AI Shortlist
GEO for mattress & sleep brands: get named when shoppers ask AI for the best mattress. The real SERP, a 5-signal audit, and the 3 fixes in order.
GEO for Jewelry Brands: Get Named When Shoppers Ask AI for the Best
GEO for jewelry brands: get named when shoppers ask AI for the best brand. The real SERP, a 5-signal mini-audit, and the 3 fixes in order.
GEO for Fashion & Apparel Brands: Getting Named in AI Shopping Answers
GEO for fashion & apparel brands: get named when shoppers ask AI for the best brand. The real SERP, a 5-signal audit, and the 3 fixes in order.
GEO for Pet Food & Pet Product Brands: Who AI Recommends When Shoppers Ask for the Best Food
GEO for pet food & pet product brands: get named when shoppers ask AI for the best dog or cat food. The real SERP, a 5-signal audit, 3 fixes in order.
GEO for Coffee Brands & Roasters: Getting Named in the 'Best Coffee' AI Answer
GEO for coffee brands: get named when buyers ask AI for the best coffee to buy. Who ranks today, a 5-signal mini-audit, and the 3 fixes in order.
GEO for Skincare & Beauty Brands: Get Named When Shoppers Ask AI for the Best Product
GEO for skincare & beauty brands: get named when shoppers ask AI for the best serum. The real SERP, a 5-signal mini-audit, and the 3 fixes in order.
GEO for Supplement & Vitamin Brands: Get Named When Buyers Ask AI Which One to Trust
GEO for supplement & vitamin brands: get named when a shopper asks AI for the best supplement. Who ranks today, a 5-signal audit, and the 3 fixes in order.
GEO for Auto Repair Shops: The AI Shortlist No Shop Is Competing For Yet
GEO for auto repair shops: July 2026 SERP data shows nobody owns this query yet. Who ranks today, a 5-signal AI audit, and the 3 fixes in order.
GEO for Dermatologists: The Agencies Already Rank Here, Not One Practice Does
GEO for dermatologists: July 2026 SERP shows AI agencies already ranking and zero practices. Who ranks, a 5-signal audit, and the 3 fixes in order.
GEO for Consultants: The Query Agencies Sell and No Consultant Has Claimed
GEO for consultants: the 2026 SERP is packed with agencies selling it and geoscience name-clashes, but no consultant owns it. Who ranks, plus the 3 fixes.
GEO for Business & Executive Coaches: The AI Shortlist the Agencies Already Chase
GEO for business & executive coaches: the July 2026 SERP is full of agencies and zero coaches. Who ranks, a 5-signal AI-visibility audit, and 3 fixes.
GEO for Wedding Photographers: The AI Booking Shortlist Nobody Owns Yet
GEO for wedding photographers: the July 2026 SERP is buried in couples named Geo. Who ranks, the 5-signal audit, and the 3 fixes in order.
GEO for Salons: The AI Shortlist No Hair & Beauty Salon Is Competing For Yet
GEO for salons: real July 2026 SERP data shows nobody owns this query yet. Who ranks today, a 5-signal AI-visibility audit, and the 3 fixes in order.
GEO for Gyms & Fitness Studios: The AI Shortlist No Gym Is Fighting For Yet
GEO for gyms & fitness studios: real July 2026 SERP data shows agencies circling, no gym competing. Who ranks, a 5-signal audit, and 3 fixes.
GEO for Veterinarians: The AI Shortlist No Veterinary Clinic Is Competing For Yet
GEO for veterinary clinics: July 2026 SERP data shows no clinic owns this query. Who ranks today, a 5-signal AI-visibility audit, and the 3 fixes.
GEO for Landscaping Companies: The AI Shortlist No Landscaper Is Competing For Yet
GEO for landscaping companies: July 2026 SERP data shows nobody owns this query. Who ranks now, a 5-signal AI-visibility audit, and the 3 fixes in order.
GEO for Accountants: The AI Shortlist Agencies Sell and No CPA Firm Owns Yet
GEO for accountants: the July 2026 SERP is crowded with agencies but zero CPA firms. Who ranks, a 5-signal AI-visibility audit, and the 3 fixes in order.
GEO for Med Spas: The AI Shortlist Agencies Are Selling and No Clinic Owns Yet
GEO for med spas: the July 2026 SERP shows agencies circling but no clinic owning AI visibility. Who ranks today, a 5-signal audit, and the 3 fixes in order.
GEO for Restaurants: The AI Diner Shortlist No Restaurant Owns Yet
GEO for restaurants: the July 2026 SERP is agencies and geofencing noise, not one restaurant. Who ranks, a 5-signal AI-visibility audit, and 3 fixes.
GEO for Mortgage Brokers: The AI Shortlist No Broker Is Competing For Yet
GEO for mortgage brokers: Google's AI already answers this query, yet no broker owns it. Who ranks now, a 5-signal audit, and the 3 fixes in order.
GEO for Solar Installers: The AI Shortlist No Solar Company Is Competing For Yet
GEO for solar installers: July 2026 SERP data shows nobody owns this query. Who ranks today, a 5-signal AI-visibility audit, and the 3 fixes in order.
GEO for Electricians: The AI Shortlist No Electrician Is Competing For Yet
GEO for electricians: July 2026 SERP data shows AI vendors circling but no electrician competing. Who ranks today, a 5-signal audit, and the 3 fixes.
GEO for Pest Control: The AI Shortlist No Exterminator Is Competing For Yet
GEO for pest control: July 2026 SERP data shows agencies circling but zero exterminators competing. Who ranks now, a 5-signal AI audit, and 3 fixes.
GEO for HVAC Companies: The AI Shortlist Your Competitors Haven't Claimed Yet
GEO for HVAC companies: the July 2026 SERP shows agencies circling and no contractors competing. A 5-signal AI audit and the 3 fixes in order.
GEO for Financial Advisors: Every Vendor Owns This Query, Not One Advisor Does
GEO for financial advisors: the July 2026 SERP is all vendors, zero advisors. Who ranks, a 5-signal AI-visibility audit, and the 3 fixes in order.
GEO for Medical Practices & Clinics: Google's AI Already Answers — Is Your Clinic In It?
GEO for medical practices: Google's AI already answers who to see. The real July 2026 SERP, a 5-signal AI-visibility audit, and the 3 fixes in order.
GEO for Personal Injury Law Firms: Agencies Already Own This Query, Not One Firm Does
GEO for personal injury law firms: agencies own this query, not one firm does. See who ranks, a 5-signal AI-visibility audit, and the 3 fixes in order.
GEO for Podcasters: The Query Nobody Owns Yet
GEO for podcasters: get your show named when listeners, guests, and sponsors ask AI. The real SERP, a 5-signal mini-audit, and the 3 fixes in order.
GEO for Chiropractors: What Gets a Clinic Named in AI Answers
GEO for chiropractors: get your clinic named when patients ask AI who to see for back pain. The real SERP, a 5-signal audit, and 3 fixes in order.
GEO for Therapists: Getting Your Practice Named When Clients Ask AI
GEO for therapists: the real July 2026 SERP (nobody owns it yet), a 5-signal AI-visibility mini-audit, and the 3 fixes that get a practice named by AI.
GEO for Insurance Agents: The Query Nobody Owns Yet
GEO for insurance agents: get named when buyers ask AI who to call. The real SERP is mostly noise — a 5-signal mini-audit and the 3 fixes in order.
GEO for Contractors: Getting Named When Homeowners Ask AI Who to Hire
GEO for contractors: get your firm named when homeowners ask AI who to hire. The SERP nobody owns, a 5-signal mini-audit, and the 3 fixes in order.
GEO for Plastic Surgeons: The Query Nobody Owns Yet
GEO for plastic surgeons: 27 of 39 results for the query are Georgia-name noise — nobody owns it. A 5-signal AI-visibility audit and 3 fixes in order.
GEO for Car Dealerships: Who AI Names When a Buyer Asks Where to Buy
GEO for car dealerships: who AI names when shoppers ask where to buy, the real July 2026 SERP, a 5-signal mini-audit, and the 3 fixes in order.
GEO for Squarespace Sites: One Toggle Decides If AI Can See You
GEO for Squarespace sites: who really ranks for the query, a 5-signal mini-audit, the one crawler toggle to check first, and the 3 fixes in order.
GEO for WordPress: No Plugin Gets You Cited by AI
GEO for WordPress: who really ranks for the query, why GEO plugins are oversold, a 5-signal mini-audit for the WP stack, and the 3 fixes in order.
GEO for Shopify Stores: What Gets Your Products Named in AI Answers
GEO for Shopify stores: the real July 2026 SERP, a 5-signal AI-visibility mini-audit, 8 shopper prompts to sample, and the 3 fixes in order.
GEO for Plumbers: Nobody Owns This Query Yet
GEO for plumbing companies: who ranks today (a third are plumbers literally named Geo), the 5-signal AI-visibility audit, and the 3 fixes in order.
GEO for Roofers: The AI Shortlist No Roofing Company Is Competing For Yet
GEO for roofers: real July 2026 SERP data shows nobody owns this query yet. Who ranks today, a 5-signal AI-visibility audit, and the 3 fixes in order.
GEO for YouTube Creators: How Channels Get Named in AI Answers
GEO for YouTube creators: get your channel named when viewers ask AI what to watch. The real SERP, a 5-signal mini-audit, and the 3 fixes in order.
GEO for Small Businesses: How AI Decides Which Local Business to Recommend
GEO for small businesses: get named when customers ask AI who to hire. The real July 2026 SERP, a 5-signal mini-audit, and the 3 fixes in order.
GEO for Bloggers: How Content Sites Get Cited, Not Just Scraped
GEO for bloggers: the real July 2026 SERP, a 5-signal mini-audit, and the 3 fixes that get a content site cited by ChatGPT and AI Overviews.
github.com scores 80/100 — visibility strong but schema missing
GitHub maintains strong visibility with AI engines but lacks JSON-LD schema, affecting entity recognition.
Our own checker gave us 10/100 tonight. The bug class is probably on your site too.
geoplaybooks.com scored 10/100 on its own AI-visibility checker: HTTP 522 on reachability, "no robots.txt found". The root cause — a worker cannot fetch its own zone — and why reachability failures ar
We tried to review Scrunch AI. Its onboarding blocked us at the last step.
Our hands-on Scrunch AI test ended at step 6 of 6: "This brand name violates our company brand policy." What we saw of the onboarding before the door closed — limits, auto-scraping, UX details — and t
Profound pricing teardown (2026): $99/month buys 50 prompts and one engine
We ran Profound's full onboarding to the paywall. Starter is $99/month for 50 prompts, ChatGPT only, one seat, no trial; Growth is $399/month for 100 prompts and 3 engines with a 7-day trial. There is
Otterly.AI review (2026): eight minutes from signup to a real brand report
Hands-on Otterly.AI review: 8 minutes from signup to a populated AI-visibility report, 6 engines tracked, sentiment and share-of-voice metrics, and the best PDF export of the four tools we tested — wh
LLMrefs review (2026): one €79 plan, unlimited domains, and a free scan before the paywall
Hands-on LLMrefs review: one All-in-One plan at €79/month with 500 tracked prompts, weekly runs, unlimited projects and seats, CSV + API — and a live free preview scan before you pay. What we saw, wha
We ran our audit on 5 AI-visibility vendors. One passed.
We pointed our 5-signal GEO checker at five companies that sell AI-visibility tracking. Scores: 100, 70, 55, 55, 40. Four fail their own medicine — and the failures are the same ones we see everywhere
llms.txt adoption: the top 100 domains run 1.5x ahead of everyone else
From our July 2026 crawl of the Tranco top 5,000: 11% of the top 100 serve a spec-valid llms.txt vs 7.4% for ranks 101–5,000. Adoption concentrates at the very top of the web.
Checker Finds #1: robots.txt is never the problem. Schema is.
Across the 13 domains our probes have logged so far, 13/13 pass robots.txt for AI bots — while 7 of 13 fail or half-fail JSON-LD schema and 6 of 13 stumble on llms.txt. The gap, in numbers.
Vercel.com Achieves Strong AI Visibility with 93/100 Score
Vercel.com is AI-ready with strong visibility, passing 4 of 5 core signals for AI-generated answers.
We shipped an MCP server: the lab's tools, inside your AI agent
GEO/AEO Playbooks now runs an MCP server: live 5-signal site audits, llms.txt linting, knowledge-base search and the Pulse benchmark — callable natively from Claude Code, Cursor or any MCP client.
openai.com scores 20/100 on AI visibility. Here's the wall it hit.
Our hourly GEO Pulse probe scored openai.com 20/100 on July 12, 2026: robots.txt allows every AI crawler, but the homepage answers HTTP 403. The robots-vs-WAF gap, explained.
GEO for Hotels: Get Cited by AI Travel Search (I Checked Who Ranks)
GEO for hotels means getting your hotel cited by ChatGPT, Perplexity, and Google AI. A 5-point hotel GEO audit, plus the July 2026 finding: 12 of the top 13 results are vendors, not auditors.
GEO for Real Estate: How Agents Get Recommended by AI (I Checked the SERP)
GEO for real estate gets ChatGPT, Perplexity and Google AI to recommend your brokerage. The 5 signals to fix — and why no GEO specialist owns this term yet.
GEO for Healthcare: How Clinics Get Cited in AI Answers (I Read the SERP)
GEO for healthcare gets your clinic named when patients ask ChatGPT or Google's AI Overviews for a provider. No independent GEO practice ranks for the term — vertical agencies and name-clash sites hol
GEO for SaaS: What Actually Gets Your Product Cited by AI
GEO for SaaS: get your product named when buyers ask AI for the best tool in your category. Who AI cites today, a 5-signal mini-audit, and the 3 fixes in order.
GEO for Ecommerce: What Actually Gets Your Products Cited by AI
A GEO playbook for online stores — the 5-signal store audit, the fixes in order, and the real July 2026 SERP finding on who AI actually cites for ecommerce.
GEO for Dentists: Get Your Practice Recommended by AI (A Real Audit)
For "geo for dentists" (Google US, July 2026), all 20 top results are dental agencies. Zero are GEO specialists. Here is the 5-check audit that decides if ChatGPT names your practice.
GEO for Law Firms: Who AI Actually Cites (and the Fixes That Move It)
On the "geo for law firms" page (July 9, 2026), all 7 sources Google's AI Overview cited were legal-marketing vendors or trade press. Zero GEO specialists. The 5-signal audit and the fixes that get a
GEO vs SEO: What Actually Transfers (and Where Your Traffic Went)
SEO earns rankings and clicks. GEO earns citations inside AI answers. 61 of 98 results explain the difference — here's the transfer data, checked.
Generative Engine Optimization: What Actually Earns AI Citations
GEO earns citations inside AI answers, not rankings. Only 3 of the 16 sources its own AI Overview cites rank in the top 10. Mechanics, evidence, workflow.
How to Get Cited by ChatGPT: What the Citation Data Actually Says
Crawl access, retrieval, and an extractable answer capsule — 72.4% of LLM-cited posts carry one. The citation data, a $0 test protocol, and six steps.
Answer Engine Optimization (AEO): What It Actually Takes to Be the Answer
Answer engine optimization (AEO) structures content so featured snippets, People Also Ask, and AI answers can extract and cite it. Checked against 49 live SERPs, July 2026.
AI Visibility: What It Is and How to Actually Measure It
The three AI visibility formulas. A $0 prompt-sampling protocol to run them. How often to re-check. The vendor-neutral answer to the AI search black box.
AEO vs SEO: What Actually Changes in the Work (Effort-Scored)
AEO earns extraction — snippets, PAA, AI answers. SEO earns rankings and clicks. Nine practices scored by effort and impact on a July 2026 SERP snapshot.
AEO vs GEO: What's Actually Different (I Checked the SERPs)
AEO targets extractable answers. GEO targets citations in AI-generated responses. Zero top-10 URL overlap between the two SERPs in July 2026 — the evidence, checked.
Query Fan-Out: Definition and How AI Engines Split One Prompt
Query fan out is when an AI engine splits one prompt into 5 to 15 sub-queries. It cites sources by how often they appear across the set. Here is how it works.
Prompt volume: why it is estimated, not counted
Prompt volume is the estimated rate a prompt is asked of AI engines. It is the GEO analog of search volume. No platform counts it, so vendors guess it.
llms.txt: What It Is, Who Actually Reads It, and What the Logs Say
llms.txt gives AI systems a curated Markdown map of your site. Publishing is real. Crawler pickup is near zero. The dated evidence from both camps, refereed.
llms.txt Examples: 12 Real Files, Fetched and Torn Down
12 real llms.txt examples, fetched and annotated. See what Cloudflare, GitHub and Pydantic get right. See what Anthropic gets wrong. Plus copy-paste templates for four site types.
LLMO (Large Language Model Optimization): Definition
LLMO means large language model optimization. It gets AI models to cite your brand. It is GEO under another name.
GSVO: What Generative Search Visibility Optimization Means
GSVO is Otterly.ai's label for GEO. See what it means. See where it came from. Then map it to GEO, AEO, and LLMO.
How to Choose a GEO Agency: The Hiring Guide (I Read the Whole SERP)
A GEO agency gets you cited in AI answers, not ranked in blue links. 74 of the top 88 results for "geo agency" sell one. Evaluate deliverables, pricing, and red flags before you sign.
ClaudeBot: What It Is, How to Verify It, What Blocking It Costs
ClaudeBot is Anthropic's web crawler. Its robots.txt token is ClaudeBot. Verify it by IP, not the user-agent string. Block it and you leave Claude's answer pool.
GEO / AEO Glossary: Definitions for Generative Engine Optimization
A glossary of GEO and AEO terms. Query fan-out, answer capsule, LLMO, GSVO, AI share of voice, agentic commerce, prompt volume. Each one defined and sourced.
ChatGPT SEO: How to Actually Rank in ChatGPT (and Get Recommended)
"Rank in ChatGPT" is three games: get mentioned, cited, recommended. The mechanism (Bing index, OAI-SearchBot), a dated first-person test, and what moves it.
Are Answer Engine Optimization Services Actually Worth It?
AEO services are worth it for off-site work you cannot do in-house. They are a waste when they are rebranded SEO. Of 98 ranked pages, 60 sell the service and 1 asks if it is worth it.
How to Get Your Business on ChatGPT (and Actually Get Recommended)
94 of 96 guides say "rank"; zero say "business". Get your business recommended by ChatGPT: a 5-minute test, six free fixes, one agent check.
Answer Capsule: Definition, Anatomy, and How AI Engines Extract It
An answer capsule is a short, self-contained 40–60-word answer under a heading. AI engines lift it into ChatGPT, Perplexity, and AI Overviews.
AI Share of Voice: The Formula and Why It Matters
AI share of voice is the share of AI answers that name your brand. You measure it against tracked rivals. The formula is your mentions over all tracked mentions, times 100. It is the core GEO metric.
Agentic Commerce: Definition and Why It Decides AI Visibility
Agentic commerce is when an AI agent buys for a person. What is real vs announced in 2026, and why it decides who AI recommends.
AI Crawler List: Every Bot That Reads Your Site (2026)
Ten AI crawlers fetch your pages in 2026. This is the live table of their operators, robots.txt tokens, and how to verify each one. Plus when blocking is the right call.