geo/aeoplaybooks
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Industry playbooks

GEO, by vertical

The signals that get you cited in AI answers are the same everywhere — but the entities, the authority sources, and who's already winning are industry-specific. Each playbook below starts from a live citation audit of that vertical's SERP: who AI names today, and the ordered fixes to become the answer.

62vertical playbooks
7industry sectors
5AI-visibility signals scored per audit
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Home & local trades

10

High-ticket local jobs where one AI recommendation is one booked customer.

Legal, finance & professional services

8

The highest lead values on the board — a single case or client pays for years of monitoring.

Health, wellness & medical

9

Where patients now ask AI for a provider — and E-E-A-T signals decide who gets named.

Hospitality, real estate & consumer

6

"Best [thing] near me" is one of the most-asked AI queries there is.

DTC & ecommerce brands

10

AI answers a "best [product]" prompt with a named shortlist — before anyone reaches your store.

Software & SaaS

8

Buyers build a 2-7 tool shortlist from an AI answer before they ever hit your pricing page.

Creators, publishers & platforms

11

Getting cited as a source is the new distribution — for content, courses and communities.