# notion.so at 63/100: where the points went

> On 2026-09-12, notion.so scored 63/100, trailing the panel average of 77.3.

Source: https://geoplaybooks.com/blog/2026-09-12-pulse-notion-so/

# notion.so at 63/100: where the points went

Notion.so has a current score of 63/100, highlighting areas for improvement in AI visibility. The score reflects partial visibility, with AI engines able to reach the site but needing enhancements in specific signals. Notion.so ranks 9th out of 10 in our panel, which has an average score of 77.3. Addressing the identified issues could help improve its position.

## How does notion.so's score compare over time?

Our probe history for notion.so shows a fluctuating score between 63 and 73 since 2026-07-13. The most recent reading on 2026-08-05 was 63, consistent with today's score. The highest recorded score was 73, seen twice in July. This variability suggests that while some improvements might have been attempted, consistency in addressing key issues remains a challenge.

> 63-73 score range since 2026-07-13 4 probes recorded 9 of 10 rank within panel

## What specific issues affect notion.so's visibility?

The probe identified several areas needing attention. The site’s homepage returns an HTTP 200 status with approximately 2,555 characters of server-rendered text, indicating that retrieval bots can read the content. However, the llms.txt file is present but malformed, lacking proper markdown structure and curated links. Additionally, the homepage lacks a JSON-LD schema, making it difficult for engines to understand the type of entity notion.so represents. Furthermore, while headings are present, the content under them is long-form, lacking concise answer capsules that improve AI readability.

## How does notion.so rank within the panel?

Notion.so ranks 9th out of 10 in our panel, which includes well-known sites like cloudflare.com and stripe.com, both scoring 100/100. The panel's average score is 77.3, with a median of 90. Notion.so's score of 63 places it below the panel average, indicating significant room for improvement. The panel struggles most with AI-crawler reachability and GPTBot/ClaudeBot access, areas where notion.so performs well.

## What should a typical business site learn from this?

For business sites aiming to improve AI visibility, addressing technical issues like malformed llms.txt files and missing JSON-LD schemas is crucial. Ensuring that content is structured with concise answer-first capsules can also enhance AI readability. By focusing on these areas, sites can improve their visibility scores and potentially rank higher within competitive panels. For more guidance, refer to our [AI crawler playbook](https://geoplaybooks.com/ai-crawlers/) and [llms.txt guide](https://geoplaybooks.com/llms-txt/).

> Run the same 5-signal probe on your own domain This note came out of the hourly GEO Pulse board. The free checker runs the identical probe on any site, and Monitor re-runs it every month.